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Watch the new John Lewis Christmas advert 2019 with ‘Excitable Edgar’ the dragon

The new John Lewis Christmas advert is out.

This year it’s a heart-warming tale of a dragon called Excitable Edgar set in a far-away mythical land.

This is the first time John Lewis have produced a joint effort with its sister company Waitrose. The story follows Ava and her friendship with a cute young dragon – as his accidental fire-breathing almost ruins Christmas.

About the author

David Harber

David Harber is the founder and Managing Director of Love Andover, including the Love Andover Observer newspaper and 95.9FM Andover Radio. He is a fellow at the Royal Society of Arts and a card carrying member of the Nation Union of Journalists.

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