Drivers are being warned their cars will be taken away if they are not taxed, as part of DVLA’s national advertising campaign launched last week (Friday 3 November 2017).
Using a hand painted, clamped car designed to look transparent, the advert’s message to tax dodgers is clear – “even if you think you’re invisible to DVLA, you’re not – tax your car or risk losing it.”
The adverts will launch on radio, catch-up TV, online and in newspapers and will run throughout November.