Business News

Local Family Launches Happy Adjika, Bringing Authentic Georgian Flavours to Hampshire

Happy Adjika, a small family-run business based in Hampshire, is thrilled to announce the launch of their new brand, offering homemade Georgian adjika chilli paste to customers in the local community and beyond.

At Happy Adjika, quality and authenticity are at the forefront of everything they do. Their delightful Georgian adjika chilli paste is crafted with the finest ingredients, sourced from local food suppliers where possible, and authentic Georgian and Abkhazian spice markets. Happy Adjika’s chilli paste contains no added preservatives, artificial flavours, or colours, ensuring a pure and natural taste experience with every bite.

Founded by a passionate mother-daughter duo, Happy Adjika is the culmination of a shared love for food and a desire to share the flavours of Eastern Europe and Western Asia with others. “For many generations, food has been at the heart of bringing our family and friends together,” says Tanya. “We wanted to share the happiness from our dining table to yours with flavours and tastes you might not have experienced before.”

Happy Adjika’s commitment to sustainability and community shines through in their sourcing practices. They prioritise local and seasonal ingredients where possible, supporting small businesses Hampshire and Wiltshire.

“We are on a mission to bring you exceptional adjika chilli paste,” says Tanya. “Our aim is to take you on a Georgian journey of flavours with every bite, without you having to leave your home.”

Happy Adjika’s chilli paste is freshly prepared in their kitchen and delivered directly to customers’ doors or is available to pick up at Andover markets, providing a convenient and delicious way to elevate any meal. Whether used as a condiment, marinade, seasoning, or dip, Happy Adjika’s versatile chilli paste is sure to become a staple in kitchens across Hampshire and beyond.

For more information about Happy Adjika, visit