Marketing Packages

Andover Unlocked

Below are four examples of some of our standard advertising packages.  Of course, if you want to discuss these or let us craft something unique for your business, we are always willing to assist.

When your ad is on the radio – you own that space – a radio commercial doesn’t compete with other advertisers on the page

Radio reaches out to people who go about their daily lives around the Test Valley.  It talks to people while they are cooking in the kitchen, driving in the car, listening at work or hiding from their boss while skiving from work.  If you are more traditional with your marketing spend, then we are also the publishers of the fortnightly free Love Andover Observer.

Radio is an ‘intrusive medium’, it reaches ‘passive people – those people who don’t know they want your product – yet!  Newspapers acquire an ‘active’ prospective customer – those that are seeking your product or service, right now!  So, unlike any other local media organisation we offer you both types of customer. 

We ‘unlock’ more of your potential customers than any other local advertising solution.  We even allow you access to our huge social media audience.   

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Newspaper and Radio together helps you win customers from your competitors… we will help you reach your potential customer well before they need your product or service – making you their first choice when they are looking to buy.  (We help cut out your competitors).

Andover Radio Marketing Packages

Bronze Package
BRONZE PACKAGE. A unique little starter package or for smaller businesses who want to get their message out on the radio. Low cost entry point for smaller businesses. 

 RADIO – 112 x 20 second commercials each month
 NEWSPAPER – One 1/4 page insertion each month

INVESTMENT = £200 + VAT
Silver Package
SILVER PACKAGE. A step-up for growing businesses which give a good frequency of delivery and even more print and digital clout. Plus. we chuck in a few extra goodies to help grow your customer base. Medium to high delivery plus digital presence. 

  RADIO – 224 x 30″ radio commercials each month to give your business greater coverage
 NEWSPAPER – One 1/2 page advertisements each month
 Online Article – Written ‘advertorial’ shared across our social platforms
 1 x Premium Business Directory listing – Website listing on loveandover.com

INVESTMENT = £320 + VAT
Gold Package

GOLD PACKAGE. This is the business! This package is for well-known and growing businesses in our town.  A heavy mixture of the benefits of radio, newspaper and digital.  This high frequency of delivery and with a high profile digital exposure will ensure your company name is top of mind with your next potential customer. Very high delivery frequency makes your business ‘the biggest’. 

  RADIO – Heavyweight ad campaign that would more than one creative treatment, focusing on different benefits to your business. 336 x 30″ radio commercials each month.
 Guaranteed social media blasts – Sent out via Twitter and/or Facebook, includes images, text and tags
 1 x banner – Rotating website banner on loveandover.com, design included
  NEWSPAPER – One full page advert each month
 Online Article – We create written advertorial shared across loveandover.com
 1 x Premium Business Directory listing – Website listing on loveandover.com

INVESTMENT = £500 + VAT

To talk about other ways to creatively promote your business in a more bespoke way please contact the team hello@loveandover.com 

Advertise on Andover Radio

If you are unsure about whether your business should advertise or not, please consider this purely scientific technical calculation which should give you a reasonable answer:

Andover Radio provides your business with a totally unique way to get your company message out – constantly, consistently and professionally – to tens of thousands of people in Andover.  To discuss how to get your business more customers, please contact us.

 

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